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More Than a Realtor.

A Friend for Life.

Honest guidance and real relationships with a Realtor who treats you like family, not a transaction.

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my story

The STORY

How it All Started

Before becoming a realtor, I pursued a small dream of owning my own business. I opened, operated, managed, and eventually sold my tanning salon in Jacksonville after 10 wonderful years. What began as a small dream grew into so much more than a business, it became a place where lifelong friendships were built, trust was earned, and relationships flourished.

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When I sold my business in 2018, I experienced firsthand what it feels like to trust someone through one of life's biggest decisions. That experience shaped the Realtor I am today.

Real Estate Agent Cherish Frame

10+

Years on Amelia Island

Rooted in Northeast Florida

I've called Northeast Florida home my entire life. I grew up in Jacksonville, and my husband grew up in Callahan. Together, we built our home on Amelia Island, giving me a unique understanding of the communities that make this area so special.

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Today, I combine entrepreneurial experience, local knowledge, and genuine relationships to help buyers and sellers confidently navigate every step of the real estate journey. For me, it's never been about closing deals. It's about building friendships and helping people find the place they'll call home.  I was born here, built a business here, and built a life here. Now, I help others find their dream home in the community that I love.

philosophy

My PHILOSOPHY

More Than A Transaction

I believe real estate should be built on honesty, hard work, and relationships, not pressure. 

 

Every client deserves straightforward advice, clear communication, and someone who is willing to go the extra mile to help them succeed. Whether that means rolling up my sleeves to prepare a home for the market or guiding buyers through every step of the process, I treat every transaction as if it were my own. 

 

My goal isn’t just to help you buy or sell a home, it’s to earn your trust and become your realtor and friend for life.

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Working Together

How I Work With You

Every client I’ve had will tell you the same thing. 

 

I’m a proactive realtor who believes communication is everything. I stay available, keep you informed every step of the way, and work hard to stay one step ahead so there are no surprises. 

 

My goal is to make the process smooth, enjoyable, and stress-free while always putting your best interests first.

Real Estate Agent Cherish Frame Headshot
Pathway to Beach
Cherish

Your Next Chapter Starts Here

Ready to work with a Realtor who treats you like family? Let's talk about your goals. 

Work With Cherish
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